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  • Writer's pictureFishing for Schools

Amazon Smile to double donations to Fishing for Schools during Prime Day - 21/22 June

If you’re like most of us, you have probably bought a thing or two from Amazon. Why not make an impact in the funding for Fishing for Schools with the things you are already buying?

AmazonSmile is operated by Amazon with exactly the same products, prices, and shopping features as The difference is that when you shop on AmazonSmile, the AmazonSmile Foundation will usually donate 0.5% of the purchase price of eligible products to the charitable organisation of your choice.

We recommend 'The Countryside Alliance Foundation' as that charitable organisation of choice! This Prime Day on 21-22 June, AmazonSmile will donate 1% (double the usual donation rate) of the purchase price of all Prime members' eligible orders placed with AmazonSmile.

Or Prime members who turn on AmazonSmile in the App will benefit from a 5% donation (10x the usual rate) on their first AmazonSmile-eligible order on Prime Day, and a doubled donation rate (1%) on all subsequent Prime Day orders placed with AmazonSmile.

Here’s how to use AmazonSmile to help the Fishing for Schools fundraising efforts: 1. Visit And we recommend bookmarking this page so you’ll land on the smile page every time you shop. 2. Sign into your usual Amazon account. 3. Search for The Countryside Alliance Foundation as your charity of choice. 4. Once you make this selection, you will receive an email confirmation. 5. You are now ready to help raise valuable funds to help Fishing for Schools deliver for more young people in the months to come!

(To turn on AmazonSmile in the app now, go to 'Settings' in the menu of your Amazon Shopping app, find 'AmazonSmile' and follow the on-screen instructions.)

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